blog posts

Web 2.0 is all about producing content, whether on blogs, social media channels or other communities. But what do you do when you have nothing to contribute to the conversation?

There’s no such thing! Sometimes the ideas flow and sometimes you need some help, but you can always find something to say:

  • Content curation – If you read lots of articles, blogs posts, news stories and social media posts, you can be the one to tell others what’s going on online. Create social media round-ups or link to important and interesting stories with a short comment or analysis from you. Choose a news story and tell your readers why it is important. Let your readers know where you get your information from and why you have chosen these sources.
  • Google for ideas – If your usual sources aren’t inspiring you,… Continue reading

The answer is a resounding YES!

To all those skeptics out there, it really is true that “if you build it, they will come.” Try it. Create an online profile at your favorite social media site, let everyone know about it, post to it often, and watch your numbers of followers grow. As long as you post at least sometimes, and don’t post anything offensive, your numbers should continue to increase. And the best thing about it is that each new person is another ear interested in hearing your message. Not a cold lead – someone really interested.

Getting the Message Out

In the old days, if your friend was on your mailing list, it didn’t count and didn’t help – because they know about you and don’t need your services at the moment. But nowadays, your friend is not… Continue reading

You may have noticed that our website has been looking a little different lately. This is because we have made some important updates to the site. Most significantly, we have made the decision to use the WordPress platform. WordPress is an amazing platform we’ve been offering our clients for some time now. The biggest advantage for most of our clients is that WordPress allows for easy text updates via login, and there is no need to learn how to code in HTML. In addition, users can edit the titles and order of their website’s pages, upload photos, and write blog posts.

In our case, the move to WordPress was motivated by a need for more powerful SEO tools, greater design flexibility, and a better connection to social media. As any website is an evolving process, we will continue to make… Continue reading