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Domain Names and Web Hosting

If you’re new to domain names and web hosting, we bet you’re pretty confused. First of all, there are so many companies out there, and each with so many options! And how can you tell what you need and what you don’t?

Don’t panic. Here’s a little guide about buying domain names and web hosting.

Domain Name

Why You Need it: Every website needs a domain name. When you purchase your domain name, you are buying the right to use that URL as your address on the web (www.example.com). As long as you keep your account current, nobody else can take that name away from you.

Who to Buy from: You should select a reputable company that has good phone-based customer service. Believe us when we say there will be times when you will need to contact them. Don’t accept… Continue reading

If you’ve ever built a website before, you probably know the feeling. It sounds something like this: “If I can just get this website done already….!”

And then you have all kinds of plans…. Once the site is done, you’re going to put the URL on your business cards, you’re going to jumpstart your social media accounts, you’re going to pay for advertising, you’ll start your email marketing, etc….

But the truth is that websites are ever-evolving. Call them blogs, call them live updates, call them news pages, or at the very least accept that they are “works in progress.” Websites are never truly “finished.” They just become closer to what we want to present now. And that “now” can change every moment of the day.

So at what point will you print those business cards or send out that massive “we’ve launched” email?… Continue reading

The answer is a resounding YES!

To all those skeptics out there, it really is true that “if you build it, they will come.” Try it. Create an online profile at your favorite social media site, let everyone know about it, post to it often, and watch your numbers of followers grow. As long as you post at least sometimes, and don’t post anything offensive, your numbers should continue to increase. And the best thing about it is that each new person is another ear interested in hearing your message. Not a cold lead – someone really interested.

Getting the Message Out

In the old days, if your friend was on your mailing list, it didn’t count and didn’t help – because they know about you and don’t need your services at the moment. But nowadays, your friend is not… Continue reading

You’ve set up your own newsletter and you are sending out your best content to those who have opted-in. But how do you extend your reach beyond your already existing audience? How do you find people interested in your niche who don’t know you are out there? One great way to do this is by joining email lists.

Both Yahoo and Google have large collections of email lists. Go to the Yahoo Groups and Google Groups websites and search for your topic. Try a broad search. If your site contains articles about collectible cars, search for lists which are about cars in general. Note that some lists are public and indexed on Google, while others have the content closed to everyone except members. Pay attention to the number of members in each group. You might be willing to invest time… Continue reading