seo

If you’ve ever asked this question, you aren’t alone. Many of our clients wonder about this as well.

The simple answer is that the search engines like Google will find you on their own. They “spider” the web every day looking for new sites or edits to sites and will most certainly happen upon your pages.

The more complex answer is that there are ways to help the search engines more easily index your site. This will help your site appear higher in search results for words relating to your industry or area of interest.

This is where SEO comes in. SEO stands for Search Engine Optimization and refers to the effort of a website owner to enhance the chances that their site will prominently appear in search results.

There are many methods in SEO. The common thread, however, is… Continue reading

You may have noticed that our website has been looking a little different lately. This is because we have made some important updates to the site. Most significantly, we have made the decision to use the WordPress platform. WordPress is an amazing platform we’ve been offering our clients for some time now. The biggest advantage for most of our clients is that WordPress allows for easy text updates via login, and there is no need to learn how to code in HTML. In addition, users can edit the titles and order of their website’s pages, upload photos, and write blog posts.

In our case, the move to WordPress was motivated by a need for more powerful SEO tools, greater design flexibility, and a better connection to social media. As any website is an evolving process, we will continue to make… Continue reading